Wins the EFFIE 2008 Golden Award...

Although the Internews-led project ’’Enhancement and development of the professional expertise of the Romanian audiovisual sector" recently came to an end, the long-lasting effects of the project’s accomplishments are still benefiting the public.

CNA) through training, research, and study tours. Central to the project was a public awareness campaign designed to raise awareness among parents of the risks of allowing their children to watch television excessively without supervision.

On May 15 Sonia Psatta, Internews media expert for the CNA advertisement campaign, received the Golden Award in the 2008 EFFIE competition. EFFIE awards, sponsored by the New York American Marketing Association, honour the year’s most effective advertising campaigns based on creativity, cooperation, and proven results in the marketplace.

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